ISLAMABAD: President General Pervez Musharraf and Prime Minister Shaukat Aziz Tuesday said that Pakistan is proud to join the comity of nations in celebrating World Tourism Day with a renewed determination to earn its rightful place among the more attractive tourist destinations world-wide.
President General Pervez Musharraf and Prime Minister Shaukat Aziz on the ocassion of World Tourism Day falling on September 27 (today) in their separate messages have said that Pakistan is a destination for special interest tours and is conducive to all kinds of tourism.
President in his message has said that Pakistan is a land of much splendour. We care in the process of revitalising our tourism industry which until now has remained largely undiscovered.
President added that we can only move forward with public-private partnership. The private sector must come forward and play a leading role in the development of tourism industry and Government will provide all possible assistance as facilitator to these prospective investors from private sector.
On the other hand, PM said that Pakistan recognises tourism as an export industry in the services sector and its promotion is now a State policy with due commitment.
“We have recently taken decisions to promote Pakistan as a destination for international tourists. A tourist friendly visa policy is already in place and the next year has been designated as “Visit Pakistan” year”, PM maintained.
The Prime Minister added that the continuing positive state of our economy and improved investment climate have generated substantial inbound business travel, giving positive exposures to our tourist products and services.